KFC pays college women for ad space on buns
Women on college campuses are being paid $500 each to hand out coupons while wearing fitted sweatpants with “Double Down” in large letters across their rear ends.
The nation’s largest women’s group doesn’t like it one bit. “It’s so obnoxious to once again be using women’s bodies to sell fundamentally unhealthy products,” says Terry O’Neill, president of the National Organization for Women.
Seriously, you simply must click on the link to see just how scantily clad these young women are. NOW is outraged over sweatpants and white t-shirts? I’m not a fan of words across a person’s backside, but if this outfit were the most immodest thing my daughters ever wore in public, I would count myself a lucky momma. And thinking back to my youth, would I wear those sweatpants for $500? Are you kidding me? Do you know how much pizza and beer $500 can buy?
That's a huge improvement over what most college girls wear. At least it looks clean.
I hate the whole writing-on-the-butt thing, but seriously? Sweatpants? I don't even own a pair of sweatpants, but if I did, everyone would know it because I would never take them off. Ever. Especially if they came with a $500 check.
I'm embarrassed to say that if that opportunity had existed while I was in college, I'd have jumped at it. $500 is a lot of money to a college student. Or at least to this one. 🙂
I don't like the butt thing, either. I might have had the nerve to do that in college (much more insecure then). $500 waaay back then was emormous!
So NOW thinks butt ads are degrading – where have they been? Certainly not around when the important stuff comes up!
They're sweatpants…far less degrading than if they were short-short-shorts with words on the back. I'm with Barbara–have you visited a college campus lately? EEEK!
For that matter, they're an improvement over the short skirts worn in the Catholic high school here. I fight my daughter every day on skirt length but the school does not back me up by enforcing it among her peers.